{"id":699,"date":"2026-10-06T00:42:36","date_gmt":"2026-10-06T00:42:36","guid":{"rendered":"https:\/\/lomasratata.net\/?p=699"},"modified":"2026-10-06T00:42:36","modified_gmt":"2026-10-06T00:42:36","slug":"bolivar-valera-asume-la-direccion-de-estrategia-comercial-y-nuevos-negocios-de-fidelity-94-1","status":"publish","type":"post","link":"https:\/\/lomasratata.net\/?p=699","title":{"rendered":"Bol\u00edvar Valera asume la Direcci\u00f3n de Estrategia Comercial y Nuevos Negocios de Fidelity 94.1"},"content":{"rendered":"<p>El comunicador, productor y empresario de medios Bol\u00edvar Valera, junto a su equipo de Dominican Dream, asumi\u00f3 la Direcci\u00f3n de Estrategia Comercial y Nuevos Negocios de Fidelity 94.1, como parte de una nueva etapa de la emisora.<\/p>\n<p>Valera agradeci\u00f3 la confianza de Bienvenido Rodr\u00edguez y su hijo Bienchy Rodr\u00edguez, representantes de una familia de amplia tradici\u00f3n en la radio dominicana y vinculada a Z101.<\/p>\n<p>\u201cAgradezco a don Bienvenido y a Bienchy por la confianza. Asumimos este reto con mucho respeto por la historia de Fidelity y con el entusiasmo de construir una nueva etapa comercial para la emisora\u201d, expres\u00f3 Valera.<\/p>\n<p>La nueva direcci\u00f3n trabajar\u00e1 directamente con agencias, marcas, empresas e instituciones, desarrollando oportunidades que integren radio, plataformas digitales, contenidos, talentos y proyectos especiales.<\/p>\n<p>&gt; \u201cNo queremos limitarnos a vender publicidad. Queremos escuchar a las marcas, entender sus necesidades y crear soluciones que realmente les funcionen\u201d, agreg\u00f3.<\/p>\n<p>&nbsp;<\/p>\n<p>La incorporaci\u00f3n coincide con la presentaci\u00f3n de una renovada identidad de Fidelity 94.1 y el inicio de una estrategia orientada a fortalecer su presencia comercial y digital.<\/p>\n<p>Fidelity 94.1. 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